Luxury automaker Lamborghini has rolled out its own dedicated smart TV app known as Lamborghini TV.
The new app according to an announcement by the company on 27 December will bring a more enjoyable full-screen entertainment experience for customers and fans.
With it, users can explore the Lamborghini world with exclusive content and have the best entertainment and relevant updates.
Offering high-resolution content
Lamborghini is an automobile brand known for its luxurious and exquisite products. Now, the company wants to bring this experience to the entertainment space.
Therefore, Lamborghini TV brings high-resolution contents such as model deep dives, in-depth technical analysis, Motorsport races, events, lifestyle, interviews, podcasts and much more.
The app is available on different devices and operating systems. On Android, it supports Android version 8.0 Oreo or later.
Tizen offers support for Samsung devices from 2018 and onwards, while for WebOS devices, it is compatible with LG devices from 2018 or later.
To access the app, users can download it directly from their smart TV App store to start enjoying anything from deep dives into the features of their favorite Lamborghini to exclusive podcasts.
Going deeper into entertainment
Before the launch of Lamborghini TV, the company had already started its journey into entertainment.
At the launching of the Lamborghini Temerario, the second model in the Lamborghini High Performance Electrified Vehicle (HPEV) range after the Revuelto in early December last year, the company unveiled the use of spatial computing capabilities of Apple Vision Pro.
Apple Vision Pro provides an immersive experience for users, giving them memorable entertainment,
With it, guests were treated to realistic content that brought to life intricate details and features of the Lamborghini Temerario that are not visible to the naked eye, thus enabling users to engage with the brand on a deeper level.