As the increasingly popular Indian Premier League (IPL) has just ended its 2025 edition with a final RCB vs PBKS showdown that saw Royal Challengers Bengaluru (RCB) win its first title, it was also the perfect demonstration of the use of budding tech to connect sport fans.
Specifically, as the buzz around the last cricket game between RCB and Punjab Kings (PBKS) drew near, Meta AI stepped in to help plan its viewing, straight from the fans’ WhatsApp and Messenger group chats, according to a report by ABP Live published on June 3.
Turning group chats into command centers for RCB vs PBKS
Indeed, with ‘@MetaAI’ integrated into everyday messages, the technology behemoth aimed to position itself as the effortless and straightforward planning option for the ultimate IPL 2025 match, offering logistics suggestions in real-time, directly in users’ apps.
This way, fans were able to more easily locate the best venues around town for watching the finals, figure out transport options to get there, discover cheap parking, and find answers to their other most pressing questions without ever leaving their apps or switching between them.
To do this, all they had to do was type their question into the group chat with ‘@MetaAI’ and they would receive their answers promptly, or, as the release announced it, “Never worry about parking or traffic again!,” with the AI offering metro routes and rideshare tips customized to users’ specific requirements.
And that’s not all. Meta AI even allowed fans to create a perfect match-day reel, look for trending hashtags to go viral, and find ideal elements for a DIY fan kit with team colors, glow sticks, whistles, and so on. On top of that, it offered the option to serve up a quiz-like fandom test right in the chat.
“Do a fun quiz with your friends at the screening – who’s the ultimate fan, who’s the fake one just here for drinks?”
Meanwhile, Meta AI has launched a new app offering users a new way to access their AI assistant with a more personalized experience, thanks to its capability to memorize their preferences and contexts, and allow them access to the Meta AI glasses, as well as other Meta AI products and services.
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